Vuori
Founded in 2015, Vuori draws inspiration from the coastal California lifestyle—an integration of fitness, surf, sport and art. Vuori means “mountain” in Finnish, reflecting founder Joe Kudla’s passion for mountain climbing. They make products that stand the test of time and hope to inspire others to live vibrant, healthy lives. A new perspective on performance apparel, Vuori is much more than a brand. It’s a way of life.
